The Rise of Video-less Engagement

With the rise of video-less engagement, brands are finding new ways to connect with their audiences without relying on traditional video content. This trend is driven by the increasing popularity of audio content, such as podcasts and voice-activated assistants, as well as the growing demand for interactive experiences like quizzes, polls, and games.

By focusing on non-video formats, brands can reach consumers who prefer to consume content in different ways, and can create more personalized and interactive experiences. This shift towards video-less engagement allows brands to diversify their content strategies and connect with their audience in more meaningful ways.